The core of a business is its customers. But how do you find customers, how to ensure that they get to know about your product/ services, what to say, where, when, how. And how to not spend a bomb doing all this? Such questions can baffle any small / new business owners. This programme aims to introduce the basics of marketing communications and how to apply them in your own businesses.
- Introduction to marketing and marketing communications
- Introduction to Consumer behavior
- Segmenting your Target Audience and finding your niche
- Evolving a positioning
- Offline Media available for small budgets
- Budgeting
- Measuring Success
Ansoo has spent 17 years in media and marketing. Her all-round exposure to print, tv and digital gives her an unique edge to look at a marketing programme holistically across offline and online channels. She runs India’s largest independent digital marketing company Pinstorm as COO. Her past experiences include launching The History Channel in India and South East Asia and prior stints with National Geographic Channel, Star TV and Sun magazine.
Register by 14th of May and get early bird discount of 20%. Also available students discount and group discount!
RSVP here for discounts
Register for all 3 workshops on marketing and sales and get 40% off on the total cost! Offer valid till 15th of May only!